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What remains of brands in AI interactions?
How do you bring brand personality into the world of AI? With Branded AI Personality, MetaDesign has developed a new offering that gives Large Language Models (LLMs) a distinct brand personality. In this interview, we let our AI ask Andreas Fachner, Strategy Partner and co-developer of Branded AI, questions about the strategic approach, how it works - and why brand work needs to be redefined when AI becomes the voice of the brand.
