Driven by the power of possibility
Committed to long-term brand leadership and an ever stronger international orientation, the global finance specialist based in Zurich entrusts us with a strategic mandate. In its process of transformation, Vontobel puts attitude first. The unwavering belief in the possibilities of the future in order to create ever new chances for their customers becomes the guiding star. We closely accompany Vontobel in its process turning their brand into a true management instrument.
Changing customer behavior, an industry in transition, a generational change as well as a positive business trend at Vontobel generate impetus to review the brand substantially. Committed to long-term brand leadership and an ever stronger international orientation, the global finance specialist based in Zurich entrusts us with a strategic mandate. The goal is to identify its strengths and to position the brand with confidence in the market.
In times of change, Vontobel chooses character, a clear stance and profile. Vontobel has an unwavering belief in the future and its possibilities, creating ever new chances for their customers. This utterly forward-oriented attitude is the guiding star for all their actions. The brand advances to a key management instrument, being entitled to lead Vontobel into the future.
A promise requires action to follow: with a bold brand appearance and elaborated communication activities, Vontobel sends clear signals.
A clear stance and a bold result, the new brand gives Vontobel the expected distinct profile. What once was one of many is now a multidimensional, agile and confident brand with impetus. Its strong can-do attitude and identity are boldly expressed in form and content of the brand. Defined key topics and a continuously active and constructive debate along the brand positions Vontobel the longer the more as a thematic leader in the industry.
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