Is there a universal key for the mobility of the future? One for all? All for one?


  • Automotive & mobility


  • Positioning
  • Market and brand equity insights
  • Brand portfolio and architecture
  • Messaging and claims
  • Interaction and experience design (UI/UX)
  • Brand communications (internal and external)
  • Brand governance (blueprint and monitoring)

Volkswagen We is creating the global platform for easy access to all digital products and services from Volkswagen and its partners, and everything involving the car and our mobile lives. Together with PublicisPixelpark and MSL, MetaDesign gives the #GenerationWe a home. Ready for the IAA 2017. Online, offline, on the road. And always open to new ideas. Who, if not We?

Cube Case5
Cube Case4
Cube Case3 1

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Contact MetaDesign Berlin +49 30 59 00 54 0