Citystore:
Volkswagen

行业

  • Automotive & mobility

服务

  • Spatial design (retail, trade, signage)
  • Event
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Volkswagen goes downtown: don't wait for people to come to you. Meet the people where they shop!

2 3 FR

MetaSpaces developed a highly flexible, scalable format for Volkswagen: The Volkswagen City Stores. Human, inviting, inspiring, focused - the new brand tonality is also the basis of the staging here. By combining physical and digital elements, we created a holistic brand experience in places where you wouldn't expect it.

190523 City Store SL CJ 02
190524 City Store Rastersystem Frames Small
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In conjunction with different floor plans from small to large, a flexible set of standardized displays for content and decoration is used. The modular furniture system is multi-functional, user friendly and can be produced worldwide.

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