Porsche Cd Launch 2017 Webcase   03

Porsche

The transformation of an iconic brand: Porsche’s new brand design is simple, modern, and emotional. And unmistakably Porsche.

Sector

  • Automotive & mobility

Disciplines

  • Brand identity systems (CI/VI)
  • Brand governance (blueprint and monitoring)
5D9C2Bc7025B8A1301108F35E3E25F75C0E5283C

“We wanted to make our brand appear more emotional and still retain typical Porsche elements such as the characteristic white space.”

Robert Ader, Director Marketing Communications, Porsche AG

Porsche Cd Launch 2017 Webcase   10
E11C1Bfd8E67Fd31Ee134B24C2D64A85C4F5Bca8
Porsche Cd Launch 2017 Webcase   04
Porsche Cd Launch 2017 Webcase   07
Porsche Cd Launch 2017 Webcase   11
Porsche Cd Launch 2017 Webcase   01

Need more information?

Contact MetaDesign Berlin +49 30 59 00 54 709