Kärcher Global Meeting
Every year, hundreds of international participants from sales teams around the world meet at Kärcher to learn about the latest products and innovations.
In pandemic, the meeting took place virtually. The Virtual Brand Space was expanded for this purpose.
In numerous virtual spaces, the product managers showed interactive digital product presentations. In addition, personal discussions could be held in separate rooms.
We helped Kärcher show how to stay in touch with important target groups and how innovative solutions can be linked to a company's existing digital infrastructure.
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