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Midea Steamcube

As a subcategory of the Midea brand, the SteamCube needed to differentiate itself from its parent brand and position itself as a microwave in a category of its own.

Branche

  • Industrie

Servicedienstleistungen

  • Brand Portfolio and Architecture
  • Brand Identity Systems (CI/VI)

The newly developed visual identity system uses a simple and authentic style to highlight the authentic cooking experience and advanced technology of the SteamCube.

The use of a mature color palette alongside artistic and highly textured imagery creates a premium feel, reflecting the quality of the product. A clean and spacious layout ensures that focus remains on the product features.

The newly developed visual identity system uses a simple and authentic style to highlight the authentic cooking experience and advanced technology of the SteamCube.

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The use of a mature color palette alongside artistic and highly textured imagery creates a premium feel, reflecting the quality of the product. A clean and spacious layout ensures that focus remains on the product features.

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10 Mdbj Midea Steamcube 8008001
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Mehr Informationen?

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